/Introducing Official Artist Channels

Introducing Official Artist Channels

Video: Introducing Official Artist Channels


When you want to follow an artist on YouTube, sometimes you’ll find they have multiple channels. So, which one should you subscribe to? To make subscriptions simpler, we worked with artists to combine their music, albums, and videos into a single Official Artist Channel. When you’re subscribed to an artist that’s upgrading to this type of channel, you’ll get an email and a notification letting you know that your artist subscriptions will move to the Official Artist channel. Now you’ll see this icon to help you find the Official Artist Channel and official videos from the artist. This icon will be making its way across all of YouTube, including search results and the watch page. If you have any additional questions, check out the link in the description below.


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